Midwest Reps Mission Statement
MRA is a not-for-profit organization of sales representatives who sell products of the outdoor and snow businesses. Our purpose is to support members and the retailers who sell their products, provide venues in which members can conduct business in a profitable and efficient manner, and promote their love and passion for the outdoors in the Midwest.
2024 - 2025 Show Schedule
November 19-21, 2024
Lansing November Market
Lansing Center, Lansing, Michigan
January 7-9, 2025
Lansing January Market
Lansing Center, Lansing, Michigan
February 4-6, 2025
On The Hill Demo - Test Fest
Boyne Mountain Resort, Boyne Falls, Michigan
June 3-5, 2025
Lansing June Market
Lansing Center, Lansing, Michigan
November 18-20, 2025
Lansing November Market
Lansing Center, Lansing, Michigan
Are you a Manufacturer searching for Representation?
Submit your company information with line you are looking to be represented by a current MRA Rep.