Midwest Reps Mission Statement

MRA is a not-for-profit organization of sales representatives who sell products of the outdoor and snow businesses. Our purpose is to support members and the retailers who sell their products, provide venues in which members can conduct business in a profitable and efficient manner, and promote their love and passion for the outdoors in the Midwest.

2022 - 2023 Show Schedule

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December 5-7, 2022
Lansing December Market
Lansing Center, Lansing, Michigan

Coming Soon
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January 9-11, 2023
Lansing January Market
Lansing Center, Lansing, Michigan

Coming Soon
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February 7-9, 2023
On The Hill Demo

Boyne Mountain Resort
Boyne Falls, Michigan

Coming Soon

Are you a Manufacturer searching for Representation?

Submit your company information with line you are looking to be represented by a current MRA Rep.

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Job Opportunities

Looking for Job Opportunities in the Outdoor Industry? Retailers and Reps may contact Bonnie Rathbun at the MRA office to submit information (no charge) for individuals to apply for positions.

Contact Midwest Reps

Bonnie Rathbun
Contact MRA
Phone: (269) 200-3322
Cell: (231) 881-2009

MRA Membership

The MRA hosts 4 Markets each year including On The Hill Demos. Read more about eligibility requirements for membership in the MRA.
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